Gina Sheibley

Summary List Placement

Qualtrics has poached three senior executives to beef up its leadership bench from Adobe, Salesforce and Twilio. The company is preparing to spin out of parent company SAP in an IPO that could value the company at over $14 billion.

Qualtrics bills itself as the creator of a market segment called “experience management,” or “XM,” providing software that allows companies to survey customers and employees to get feedback they can use to improve their products and services. In its IPO filing late last year, Qualtrics said that it sees XM as a $60 billion market.

To help it chase that opportunity, Qualtrics announced on Thursday that it has signed on Adobe’s Julia Anas as its chief people officer, Twilio’s Edward Chen as its head of corporate development and strategy, and Salesforce’s Gina Sheibley as its chief communications officer.

Anas and Sheibley will be moving from the San Francisco Bay Area to be closer to Qualtrics’ headquarters in Provo, Utah, in another instance of tech talent leaving Silicon Valley amid the pandemic.

Anas was previously Adobe’s vice president of employee experience and was a core member of its global COVID-19 crisis management team. She has also led teams at Symantec, Intuit, …read more

Source:: Businessinsider – Tech


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