Summary List Placement
While Cisco’s Webex has seen a surge in usage during the pandemic, the 25-year-old video conferencing platform is still widely seen as the older, uncool alternative to Zoom.
Cisco’s hoping to change that with some star power. The tech giant is holding a big Webex conference on December 8th and 9th headlined by drag queen RuPaul and human rights attorney Amal Clooney.
“Amal Clooney and RuPaul stand for very specific things around equality in the world, around making sure that human rights are protected, and ensuring you can be different and be proud of the fact that you’re different,” Jeetu Patel, head of Cisco’s Webex business, told Business Insider.
“We didn’t think there would be two better people to actually carry the message forward in a very, very symbolic way,” he added.
Founded in 1995, Webex became one of the first leading video conferencing platforms during the dot-com boom. The company was acquired by Cisco in 2007.
Clooney is one of the most respected and well-known human rights attorneys and activists in the world. (She’s married to actor George Clooney.) RuPaul is a world-famous entertainer and drag queen who actually appeared in a popular Webex TV commercial in 2000.
“The fact …read more
Source:: Businessinsider – Tech