Summary List Placement

Following is a transcipt of the video.

Lauren Anderson: When people ask, like, “How are things going? How’s the business, how are you?” Like, you know, your first thing is to be like,

Rachel Bridgwood: “Fine!”

Lauren Anderson: But then we’re like, no.

Rachel: We’re bad.

Lauren: Bad. Things are bad.

Narrator: Lauren and Rachel run the flower design company Sweet Root Village in Alexandria, Virginia. At the beginning of 2020, they were expecting their most successful year yet.

Lauren: It was our 10-year anniversary in business. We were at our highest booking level we had ever been for events. And literally within a week, it was gone.

Narrator: Then COVID-19 and stay-at-home orders canceled weddings across the country and crippled the wedding industry. Lauren and Rachel lost 80% of their business and had to furlough their staff, including themselves.

Lauren: We’re like, congratulations to us. We made it 10 years…unemployment.

Rachel: We’re unemployed from our own business.

Lauren: File for unemployment. This is our warehouse/studio workspace that we produce all of the flowers for weddings and events out of.

Narrator: In a typical year, they work upwards of 100 events.

Lauren: Some weekends we’re employing, like, up to 100 people. We pull in big teams of people to work two, …read more

Source:: Businessinsider – Strategy


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