Bars around the world are launching to-go cocktail services to boost revenue during the coronavirus pandemic.
States have eased restrictions around liquor sales since the health crisis broke out.
Meanwhile, in China, bars that have already reopened are continuing to offer takeout cocktail service.
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The staff at the Manhattan speakeasy Patent Pending are doing something that not too long ago was against the law.
They’re delivering cocktails.
Around the world, bars and restaurants hamstrung by coronavirus safety orders are trying to make ends meet by selling cocktails to go.
It’s a strategy that wasn’t previously possible in most parts of the United States because of restrictions on liquor sales. But many states have begun to ease these restrictions as the health crisis has led to plummeting sales in the service industry.
New York became one of the first states to allow to-go cocktail sales in mid-March following an order from Governor Andrew Cuomo. It was welcome news to Ryan McKenzie, managing partner of Patent Pending, which laid off its entire staff of 20 after the pandemic hit and bars were forced to close.
But Cuomo’s order changed things, and the bar began to-go cocktail …read more
Source:: Businessinsider – Strategy