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Whole Foods and Trader Joe’s are two nationwide grocers that specialize in the health-conscious consumer.
Whole Foods, which was acquired by Amazon for $13.7 billion in 2017, is known for its healthier food products. The nautical-themed Trader Joe’s also boasts healthy options and is focused on eco-friendly packaging alternatives.
We went shopping in both stores to see which offered a better shopping experience overall.
From prices to store branding, Trader Joe’s took the cake.
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The grocery market has a lot of options. And when it comes to organic and healthier brands, the competition can be fierce.

Whole Foods and Trader Joe’s both occupy a similar segment in the grocery market. Both have a wide range of healthy options — including vegan and organic products — and both have eco-friendly policies that find favor in the eyes of the environmentally conscious.

Read more: We went grocery shopping at Walmart and Whole Foods and saw how Amazon’s $13.7 billion bet is failing to beat the superstore in price and selection

When Amazon acquired Whole Foods in 2017 …read more

Source:: Businessinsider – Tech


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