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Stitch Fix combines the smart efficiency of data with the personal touch of clothing stylists to help millions of women, men, and kids shop for their closets.
In the eight years since its launch, it has already gone public and crossed the $1 billion annual revenue mark.
Learn more about how the service works and why it has been so successful in disrupting the online retail world below.
Sign up for Stitch Fix here to receive your first personalized box of clothing.
In 2011, Katrina Lake was a student at Harvard Business School who had been inspired by her experience as a retail and restaurant consultant to create a personalized shopping experience driven by data. Out of her Cambridge apartment, she shipped boxes of clothing to friends who needed help shopping for their closets.
From a creative idea and small apartment emerged Stitch Fix, a retail disruptor that has since gone public, …read more
Source:: Businessinsider – Life